a). Develop or refine communication documents, i.e. key messages, talking points, and briefing books.
b). Develop and prepare media kit, i.e. agenda, fact sheet, and press release.
c). Identify media and develop, distribute, and follow up media invitation (by phone and email). Key Performance Indicator (KPI) for the incoming of 60% from the total invitations (20 media)
d). Supervise and manage media attendance on the D-day for max 20 Media.
e). Follow-up pitching press release to attending and non attending media.
f). Project report and result, i.e PR value.